For Immediate Release
BOISE, Idaho — August 12, 2026
Oliver O’Gara Real Estate Joins Forces with 208 Market
Two established Treasure Valley practices combine under one roof at Keller Williams Realty Boise
208 Market, the Boise-based real estate team led by April Florczyk, announced today that Oliver O’Gara Real Estate—the twelve-year-old practice built by agents Julie Oliver and Liz O’Gara—is joining 208 Market as one team, effective August 12, 2026. The combination brings two established, independently built practices under a single team at Keller Williams Realty Boise.
Oliver and O’Gara have spent the last twelve years building one of the most established practices in the Boise real estate market, working alongside 208 Market at Keller Williams for years before the collaboration. Both teams say the decision grew out of a shared approach to the business: relationships before transactions, and a people-first philosophy in every client relationship.
208 Market and Oliver O’Gara Real Estate describe the move as a combination of equals rather than an acquisition. Both practices retain their individual history and client relationships, now operating with the shared resources of a single team.
April Florczyk, 208 Market
Clients of both practices can expect continuity of service from the agents they already work with. The combined team gains deeper expertise, a wider network of buyers and sellers, and a presence spanning the Treasure Valley, Wood River Valley, and McCall. 208 Market says the brands will be brought together gradually over the coming months rather than rebranded all at once.
Liz O’Gara, Oliver O’Gara Real Estate
208 Market says additional team updates will be announced in the coming weeks as the combined team continues to grow.
About 208 Market
208 Market is a luxury-focused real estate team led by April Florczyk, operating across Idaho’s Treasure Valley (Boise, Eagle) and Wood River Valley (Sun Valley, Hailey), affiliated with Keller Williams Realty Boise. With more than 25 years of experience and $1 billion in total local sales volume, 208 Market provides million-dollar service at every price point.